Last week, I was reading the latest post at "Legwear4Men" (Legwear4Men/Have We Turned The Corner?), and was pleased to see that the favorable response to the growing men's legwear trend is reflected on both sides of the Atlantic. The initial feedback on the appearance on local daytime TV here in Columbus has also have been very positive--coming from all quarters.
The Legwear4Men post notes that one of the biggest indicators they've observed is the growing number of women purchasing legwear for their men. We at ActivSkin believe that men's spouses and girlfriends are one of the keys to continued growth in the legwear trend. We know from our sales data, and letters/emails we receive, that there are a great number of men who see a potential need that our legwear can meet in their lives. We've also seen how those who have--albeit tentatively--tried them out have come to appreciate the comfort they provide. However, judging from posts on various forums, such as Legwear As Unisex Fashion (LAUF) the one thing that often stands in the way of these same guys becoming regular legwear wearers are the misgivings of the women in their lives.
Judging from the many blog posts I've read from women where the topic of 'mantyhose' has come up, a great many do not have a major objection to the idea of men's legwear--in the theoretical sense. (Being under the influence of the misguided notion that all hosiery is hot and uncomfortable, they may question why men would want to wear legwear, but don't have any philosophical objections to the fact that men are wearing it.) Yet, when it comes to their man wearing nylon hosiery, they can get somewhat skittish about it.
The reason seems tied to the issue of how they expect other women (i.e, friends and acquaintances) will react to the knowledge that their guy wears tights. This, of course, is an issue that could bear some more in-depth discussion, which I hope to do in an upcoming article here on The Nylon Gene.
Suffice it to say, we too view increased orders placed by women, for their men, as a positive development in the evolution of the men's legwear trend. There are certainly ample numbers of men who are confident enough in their own masculinity to be one of the 'early adopters' and try out sheer or opaque tights for one of the reasons we've discussed elsewhere on the blog. But, without the support of the lady in their life--or possibly even her outright opposition--there is less liklihood they will feel bold enough to 'push the envelope' when it comes to others being aware of what they are wearing. Since nylon legwear is still a relatively new trend, men who wear theirs out in the open need to project a sense of confidence in themselves in order to convey a positive image to those they encounter. Negative feedback from wives and girlfriends can become a self-fulfilling prophecy.
We believe that as more and more women warm to the concept of men's legwear--not only in the theoretical sense, but in the real sense of their own husband or boyfriend--it will become apparent that the fear of 'what others will think' was an imagined one. They will find that if their guy was well-liked and respected in the first place, he will be so after his choice of legwear becomes known, too.